Public Relations

We don't just do PR...

At Profile Talent we offer an intimate, creative communications and events service at the heart of the leisure and lifestyle industry. Based in London, we boast over 30 years' of combined experience, impressive media contacts and industry recognition for our creative spark and strategic delivery. We don’t just do PR we do ROI - return on investment is the only way to measure success and is something we work hard to achieve for each and every client.


Our campaigns have a proven success rate of leading to extra revenue for our clients and generating targeted coverage in print and online.


Making noise for our clients

We raise awareness for our brands by implementing a 360 degrees PR campaign: making noise around the launches, driving traffic and securing fantastic social interaction, media coverage and column inches.


Recent press days we have organised include book launches for Penguin, Macmillan and Simon & Schuster; celebrity cosmetics range Chloe Ferry Cosmetics, lifestyle wellness brand UNEQ, beauty launches for The Nouveau Beauty Group (we handled the PR for their innovation machine The A Lift to the media including backstage at the NTAs and site visits for the Hollyoaks cast); a hair launch for a well-known salon chain in the North West; the launch of Sam & Billie Faiers Carlton London shoe range and a number of others, which all secured great press coverage and column inches.


Case Study

We handled the ongoing press for the By Chloe Cosmetics company.

Whilst working for the brand we arranged a press day and secured 30+ pieces of mainstream coverage.

Continuous coverage and features / interviews with Chloe to promote her products alongside the launch of new products in her range.

As well as handling celebrity gifting and followup placements.


Events

We worked as part of the team that put together the Perez Hilton One Night In Liverpool event in association with MTV, which saw The Ting Tings, Kanye West, Estelle and The Saturdays perform, as well as being attended by Katy Perry & The Killers.


We have also worked on other mainstream product and celebrity launches, as well as film premieres alongside Universal Pictures and Hardy Films, several celebrity weddings and personal events.

Other notable events include:
Hardy Bucks The Movie UK film premiere for Universal Pictures
The Minnie’s Boutique Store Launch.
Minnie’s Boutique Pop Up Shop Tour to major shopping centres in the UK.
Star Magazine Column launch party.